Multisensory experiences: The connection between the smell and vision in understanding urban environments
Smell is a crucial transversal sense, which bridges the tangible aspects of urban environments,
such as exhaust and garbage, with their intangible impacts on emotions, social interactions and
well-being. Despite its crucial role in our everyday life, many urban studies primarily focus on the
visual dimension, potentially introducing biases in our understanding of urban spaces. This
research transcends this visual-centric bias by integrating the olfactory perceptions to investigate
the nuanced relationship between smell and vision in urban environments. Specifically, we utilize
advanced semantic segmentation to extract visual elements from street view imagery (i.e.,
Mapillay) and apply casual forest analysis to examine their causal effects on smell expectations
recorded from human participants. These expectations, often tied to personal experiences and/or
cultural associations, are compared with real-environment smell experiences derived from
geosocial media (i.e., Twitter/X). The results show that visual cues can predict smells in
straightforward urban settings, such as small parks or less densely populated areas. However, in
complex urban environments, the predictive power of visual cues diminishes as diverse and
overlapping scents obscure specific smells, even in visually distinct areas. These findings
underscore the importance of a multisensory approach in urban studies, enhancing our
understanding of the complex interplay between sensory experiences and informing urban design
strategies that integrate multiple senses to create more engaging and inclusive environments. This
is especially important for individuals with sensory impairments, such as anosmia or visual
impairments, who rely on other senses to compensate for their perception of urban environments.